About Us

Lovella is an online boutique that provides clothing for the woman that just LOVES pretty things. We are passionate about sharing our love of Fashion with you at affordable pricing, all clothing under $75. We don’t care about the latest trends, as they come and go, we hand select pieces that are timeless.

 “Quality over trend” is our motto.

Lovella provides a private and personal shopping experience, so we can help you select the perfect cut and style for you. We offer assistance with your own shopping through personal shopper services.

Lovella has a small-batch selection of carefully hand-selected versatile, unique, chic, and comfortable pieces. You can shop online or in-person inside Phenix Salon Suites. You won’t be disappointed in our selection, just give us a try!